If you could bottle up my passion, creativity, sideways thinking, and love of people and connection, Eau de Jenny would be Meráki. This Greek concept is my favorite word in any language. My Brand Essence is tattooed on my inner wrist as a constant reminder and North Star.

These days, words surround me - the art on my wall, the conversations I create, the tweets I fire off, and the ink embedded in my skin: a reminder of my outlook on life.